Kobus Smit's Blog - Kobus Smit

Joining forces to innovate Part II
by Kobus Smit
January 15, 2021
The pitfalls of collaborative innovation So, if collaboration is so beneficial, why is it not the dominant mode of innovation? Quite simply because it is not always that easy to implement and there are significant pitfalls one might inadvertently step into on the way. The 3 biggest pitfalls to be aware of when attempting to …
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Joining forces to innovate
by Kobus Smit
January 8, 2021
Why collaboration beats competition Conventional Marketing theory (and common sense) teaches us that, in order to win in business, you have to be better, faster or cheaper than the competition. But does this also hold true for innovation? On the surface, you would probably say “yes, of course”. If you can deliver innovations better, faster …
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“All great inventions emerge from a long sequence of small sparks; the first idea often isn’t all that good, but thanks to collaboration it later sparks another idea, or it’s reinterpreted in an unexpected way. Collaboration brings small sparks together to generate breakthrough innovation.”
― Belsky, Scott, Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality

“Technology is a word that describes something that doesn’t work yet.” –Douglas Adams

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Kobus Smit